Andy Murray slumped to another early defeat, on this occasion in the second round of the Rome Masters where he is the reigning champion, to the erratic but talented Italian Fabio Fognini, as he continues to struggle to find any form to substantiate his position as world No1.
I am just not playing good tennis and I need to try and work out how to turn that around
He readily admits he is "not playing good tennis" as he was crushed 6-2 6-4 in the late night match at the Foro Italico, a week after he lost to Borna Coric in Madrid.
Ivan Lendl, his main coach, has been called to come to the rescue and the pair will be taking stock of the situation in London in preparation for the French Open, the second grand slam of the season.
“I am just not playing well”; Murray said in his post-match press conference. “I mean, the last couple of weeks, they have been tough and I haven’t played well.
"I am just not playing good tennis and I need to try and work out how to turn that around."
Fognini was never going to be easy. The Italian already a good record against the Brit having won in a Davis Cup and playing in front a of a very partisan and noisy crowd who cheered every point he won.
Murray seemed unable to rise to the occasion providing a lackluster perfromance as Fognini outwitted him regularly on court.
"I am sure there were a lot of things I could have done better," the Scot added. "Obviously he started the match extremely well and then mid-to-end part of the second set, there were a few opportunities there.
"But he was taking the ball early, hitting the ball close to the lines and dominating most of the points.
"Normally during matches your opponent might give you a few opportunities with some errors, and obviously you hope to create a few yourself. That certainly wasn’t the case today.
"The only chance I really got was when he was making errors."